Arriving in front of the hotel, there was nothing special about the facade. It seemed to be no different from other hotels. Walking into the lobby, the main color of "Coast Blue" combined with black, white and gray made my eyes shine. Looking closer, although the lobby is not spacious, its layout and zoning planning are unique. The limited space layout is compact and consistent, and the color styles are harmonious and unified, making the visual experience very comfortable at first glance. It was divided into five areas based on functions, named Water, Stubborn, Dare, and Inevitable. It seemed that each naming contained profound meaning, especially the large word "Stubborn" was particularly eye-catching, which made my curiosity suddenly aroused, so I put down my luggage and decided to go over to have a closer look.

The area named "Water" is a quiet reading corner, creating a free space for solitude. The strange-shaped sculptures on the bookshelf are full of imagination, and the books placed have been carefully selected, covering stories and novels, prose, art, psychology, society, etc. They cover a wide range of topics and belong to the category that is durable and nutritious. Just like the name "water", it may seem weak and invisible, but it has the strength and resilience to penetrate stone. It has the tolerance of absorbing all rivers and rivers, and it has the delicacy of spring breeze and rain, moistening things silently.

Put down your work, let go of your worries, and let go of your heart. The Xi'an Hotel where I stayed this time has added a French afternoon tea space, also known as the space for pampering myself afternoon tea. After my first experience, I think it will become a special check-in item that everyone must miss when visiting Xi'an. Upgrading from 1.0 and 2.0 to 3.0, the lobby of Coast Hotel has become a popular online celebrity check-in point through cross-border play. It used to cost 500-800 yuan to experience the pampering service and check-in the Internet celebrity lobby, but now you can experience a cup of beauty afternoon tea for tens of yuan. While enjoying discounts on hotel space services, it can also meet the travelers 'own needs for tea consumption. Freeze-aged whitening tea, staying up late to brighten skin tea, and replenishing qi blush tea. Hearing this name, I have the urge to drink it all in one gulp. It is an irresistible temptation for the goddesses. The afternoon tea here will surely become the "goddess tea" in the online red circle sooner or later.

After asking the hotel staff, I learned that these new teas are made from lower-fat and healthier raw materials such as roses, black wolfberry, red dates, and osmanthus. They have no added sugar, trans fatty acids, and preservatives. They are indeed healthy and attentive. They are most popular among us sub-healthy people. The most popular "A4 Waist Paper Man" light body tea uses a combination of roses and chrysanthemums to exude a unique fragrance; the "Giao Unawakened Baby" good night tea is paired with a touch of osmanthus fragrance and red dates that nourish blood and nourish the skin; The "C-position debut" beauty tea is an oolong tea with a dish of bean curd and a jasmine fragrance... Whether it's the coolness in summer or the heart-warming in winter, it does not add calories to the body, let alone worry about growing meat. It's enough for health and considerate! Do you feel like you are being pampered?

"Change" is Coast Hotel's unique cross-border experience area. The exquisite shopping cart contains a dazzling array of selected daily necessities, creating a miniature and exquisite retail space. Choose the one that suits you best and pampers you like. Life is not only exquisite, but also has a self-attitude. What attracts me more is the Invitable Wall Fatal Temptation Area, a place to experience the scent. Not only does it have the aroma specially prepared by Hope, but it can also blend your own scent and find your most fatal temptation.

The exploration in the lobby has already touched the "interesting soul" of Xi'an. After checking in, I walked into the room and continued to visit the "depths of the soul". The simple European light luxury design, the comfortable color matching is simple and generous, and the "Coast Blue" has a kind of light inspiration in the room, breaking the monotony and adding a touch of fashion and romance to the room.

Details determine quality. From furniture and decoration to every item in the room, the elements of "Xi'an Blue" are reflected everywhere, forming a complete and unified VI style. The newly upgraded hotel supplies brand Xana Attitude is ubiquitous. The light and luxurious fashion style gives every hotel product an attitude label and expresses Xi'an's love in the details.

If you take a bath in the comfortable large bathtub and have a good sleep, even your dreams will be sweet. After a hearty breakfast, start a new day! With a short experience and an interesting soul, Xi'an brought me not only comfort, but also personalized enjoyment. Among the many hotels I have stayed in, Coast is undoubtedly the most distinctive boutique hotel.

Under the impact of this year's epidemic, many hotel brands have been sluggish or even shut down. As a first-line brand among mid-end hotels, Hope has taken the lead in resuming work through online and offline linkages, cross-border behaviors and marketing activities, achieving growth against the trend and showing strong vitality and competitiveness. In the early days, Xi'an Hotel has shown outstanding results: Xi'an has won the Maidian Brand Upgrade and Innovation Award, the Tourism and Accommodation Industry Hotel Innovation Brand of the Year No. 1, the China Hotel Industry Golden Horse Award for the Most Investment Value Hotel Brand, Hotel Gaoshen China's Most Popular Hotel, China Hotel Industry Golden Eagle Award Outstanding New Brand, China Hotel Industry Golden Eagle Award Development Achievement Award and a series of awards.

You can do better by working hard. As I deepened my understanding, I realized that through innovative marketing models such as afternoon tea and retail stations, Coast Hotel not only broadened its profit channels, but also created more profit margins, bringing it to franchised stores and cooperative brand investors. It has more stable investment returns and also provides consumers with a "pampered" experience, which can be said to be a win-win situation at one stroke.

Today, Coast Hotel has signed 800+ stores around the world, opened more than 480+ stores, covering 6 countries around the world and more than 130 cities in China. The wide distribution allows me to continue to affirm this brand. As long as there is a city where Xi'an has settled in, it is my first choice for accommodation, because I have visited it once and I love it.

When you are away, you must learn to pamper yourself and choose a hotel that is comfortable, personalized, exquisite, and will spoil you. This is the good attitude in life.