On May 20, the launch of the "Vibrant Haizhu·Roundabout Carnival" and the launch of the "Watching Haizhu Along the Pearl River" red tourism route event hosted by the Culture, Radio, Television, Tourism and Sports Bureau of Haizhu District, Guangzhou City were held at the "Legend of Crossing Guangdong" theater on the second floor platform of the Guangzhou Tower. The event site launched a series of cultural, business and tourism integration activities of the "Vibrant Haizhu·Roundabout Carnival", released three red tourist routes of "Watching Haizhu along the Pearl River", and organized nearly 200 people to take a double-decker sightseeing bus for in-depth experience.

According to reports, the "Vibrant Haizhu·Roundabout Carnival" series of activities includes three levels of activities: launching ceremony, brand activities, and theme route. After the launch ceremony on May 20, nearly a hundred cultural tourism-themed activities in various forms will be launched continuously from May to December, and the five major themes of "Red Culture, Lingnan Culture, Haisi Culture, Ecological Culture, and Innovative Culture" will be planned simultaneously. A high-quality cultural tourism route with the context. These activities will make full use of the cultural tourism resources of "Roundabout" to create a series of "cultural tourism +" themed experiences. With a variety of cultural, business and tourism integration activities, we will comprehensively spread the cultural and tourism consumption scenarios, tell the "Haizhu Story" well and tell the "Pearl River Story" well."Pearl River Story" continues to set off a happy boom in "Roundabout", presenting Haizhu's cultural vitality and tourism charm.

The "Vibrant Haizhu·Roundabout Carnival" series of activities pay more attention to quality and innovation in event setting and display content, and strive to improve the level and level of activities. The first is to focus on the theme. Activities to celebrate the 100th anniversary of the founding of the Communist Party of China will be carried out throughout, leading the event brand with themes, holding celebration activities such as "Party History Lectures at the Grassroots", red readings, and red studies, and "Exploring the Secret of Haizhu" red studies, red themed exhibitions and other research activities, presenting the red cultural heritage of Haizhu by issuing red tourism maps, digging up celebrity anecdotes, revisiting historical places, learning century-old party history, and listening to red stories.

The second is brand leadership. Focusing on traditional festivals, culture and art, trends and fashion, ecological leisure, parent-child study, night consumption and other elements, we will focus on Haizhu National Fitness Day, Haizhu Wetland Walking Conference, Guangzhou International Food Festival Haizhu Branch Venue Activities, Guangdong-Hong Kong-Macao Greater Bay Area Public Art Festival, Lingnan Art Exhibition, Haizhu Digital Image Week, and China (Guangzhou) Trend Culture Week to expand the influence of the "Vibrant Haizhu" brand.

The third is to integrate resources. Closely following the main line of the "Pearl River", we launched a series of themed boutique routes of "Watching Haizhu Along the Pearl River", which include two main routes: visiting Haizhu on the water of the Pearl River and visiting Haizhu on the shore of the island, leading tourists from "on the boat","on the bridge" and "on the road". New perspectives such as "On the Green Road" will encounter Haizhu Island. Closely follow the main line of "round-the-island", highlight the construction of the "Haizhu New Vitality Cultural, Business and Tourism Integration Circle", re-promote high-quality cultural, business and tourism products that the masses like to see, such as cultural creations, performances, films, intangible cultural heritage, food, and art exhibitions, highlight digital empowerment and innovate Consumption scenarios will be carried out simultaneously online and offline, linking with night cultural and tourism consumption clusters to jointly stimulate the vitality of the cultural and tourism market.

The fourth is open sharing. Build an exchange and cooperation platform with an open and inclusive attitude. Participating units cover government departments, institutions, scenic spots, hotels, cultural and creative parks, and commercial complexes. Through linkage between upper and lower levels and interaction between left and right, participation, interactivity, and experience are enhanced and consumption is stimulated. Vitality promotes high-quality development of the cultural tourism industry.

In May, merchants linked to the "Vibrant Haizhu·Roundabout Carnival" will launch the first batch of cultural tourism consumption activities. The "Lingnan·Fairview-Four Famous Embroidery Exhibition" in the circular gallery on the first floor of the Guangzhou Tower can be viewed for free. Guangzhou Tower's "520 Say Love You to the City" series of activities include discounts such as romantic packages for two, free check-in to the Ferris wheel, and winning linefriend gifts; Guangzhou Tower recently has the "Student Youth Exclusive" price of Alpha Discovery Park Sky Eye Trail tickets, Ctrip member Guangzhou Tower ticket discount price, Ctrip Guangzhou Tower ticket 0 yuan limited time kill and other discounts. Haizhu Wetland and double-decker buses have launched preferential packages to host the fifth Guangzhou Metro Operation Headquarters Walking and Mini Marathon, Laoshuyuan Parent-Child Camp and other activities. Pearl River·Pati District will also launch consumer activities such as Love·Flash Yangcheng-520 Cruise + Hiking, the 2nd Food Choice Ti, and the Malt Market. Langham Nanfeng Hotel launches a Paddington Bear-themed seafood buffet, afternoon tea, desserts, etc. with many discounts.

Attachment: Looking at the "Red Tourism Route" of Haizhu along the Pearl River

[Route 1] New Era and New Economy Experience Tour in Haizhu District: Guangzhou Tower--Chaoxu C·Party--Guangzhou Tram-Pearl River Patti Beer Culture and Creative Art Zone--Yuejiang Road Bidao Demonstration Section)--Canton Fair Exhibition Hall--"Guangzhou Tower-Yuejiang Road" Walking and Learning Belt.

[Route 2] Party History Study and Education Tour in Haizhu District

Guangzhou Tower--Liao Zhongkai and He Xiangning Memorial Hall--Sun Yat-sen Grand Marshal's Mansion Memorial Hall--Takocang Wharf--Zhoutouzui Park--Nanhuaxi Street Historical and Cultural District---The former site of the First National Labor Conference.

[Route 3] Exploring Red Gene Tour in Haizhu District

Guangzhou Tower--Chen Liji Traditional Chinese Medicine Cultural Park--Panhe Sculpture Art Park (--Haizhu Lake--Haizhu Wetland.