Lvwei Lead: Dr. Lin Feng, Chairman of Lvwei Cultural Tourism, proposed the concept of "complete design". He pointed out that our operation team participates in the entire EPCO project from planning, design to construction. Complete design is the core work of the operation team. Dr. Lin Feng divides the complete design into three contents: preliminary survey and special planning, complete product planning and design, and special planning and design for operation acceptance services.

In recent years, Lvwei Cultural Tourism has also accumulated a lot of experience in EPC projects such as scenic spot upgrades, tourism complexes, landscape highways, museums and theme exhibition halls, beautiful villages, and rural tourism. It mainly serves commercial public services invested by special government bonds. Services and cultural tourism, agricultural commerce and other industrial projects, cultural tourism, agricultural commerce and other development projects invested by enterprises, and proposed the "F+EPC+O" service model and the "EPC+O" service model. In the field of cultural tourism, health care and rural revitalization EPCO, Green Wei Cultural Tourism has formed its own professional team. Its unique integration capabilities, professionalism and integration have become the core advantages of Green Wei EPCO.

Zhenfuli Construction Map

Preliminary survey and special planning

Ensure that the project is positioned accurately and the market is profitable. The service content includes: terrain surveying and mapping, geological survey, feasibility study plans, water and soil conservation plans, environmental impact assessment reports, etc.

Planning and design service content

The planning and design content includes comprehensive planning, planning, and design services for scenic spots, parks, hotels and other business products, which are divided into the following ten contents:

Special planning and design for operation acceptance services

In order to achieve operation after completion of construction, relevant operation support planning and design need to be completed in advance, and the operation team needs to participate in depth.

Green Wei Cultural Tourism provides operation planning and design guarantees from five aspects:

(1) Special operation planning

Planning of operation plans that target the operating profits of agriculture, tourist attractions, parks, catering, training and other products.

1. Product planning

(1) Market research and analysis based on product perspective

(2) Research and analysis of competing products based on product perspective

(3) Analysis of scenic spots resources

(4) Theme positioning and product system optimization design

(5) Product implementation model planning

(6) Product revenue structure design

(7) Local cultural activation planning

(8) Product investment and return analysis Form a complete product improvement planning plan based on the above contents and sectors

2. Opening preparations and opening promotion planning

Preparations for the opening of the park require a complete plan and efficiently connect with the construction process. The management team will intervene in advance and constantly connect with the construction team, raise questions, modify content, implement acceptance, and take over operations; the opening celebration is very important and needs to be planned in advance. and implement efficiently.

Personnel need to be recruited in advance, assigned positions and responsibilities, and systematically trained; the management system must be completely established, including the standardization and standardized design of the scenic spot's operation system, management system, marketing system, and service system, as well as recruitment and training services for personnel at various positions in the scenic spot.

3. Operation planning

(1) Operation-based market research and analysis

(2) Design of project operation model

(3) Product and circuit design

(4) Internal transportation system design

(5) Rest system design

(6) Sanitation system design

(7) Monitoring and security system design

(8) Design of ticket collection system

(9) Personnel position design

(10) Marketing channel design

(11) New media operation (publicity) design

(12) Internet celebrity marketing activity design

(13) Marketing budget design

(14) Marketing policy design

(15) Calculation of operating costs and benefits

Form a complete operation planning plan based on the above contents and sectors

(2) Brand design (guided tours, VI, souvenirs)

Through local texture research, historical and cultural research, brand research, landscape and architectural color symbol system construction, style construction guidelines, important architectural style renovation design (hotels, B & Bs, visitor centers, supporting equipment, main road buildings, garbage cans, factory fences, equipment facades, etc.), to achieve the unity of the environmental tone and architectural style in the area while displaying the brand.

1. Guide logo design

2. VI system design

3. Packaging design for souvenirs and local products

(3) Design of scenic area smart management system

1.Design of mobile phone Mini programs

Service content: Self-service ticket purchase, smart guided tour, smart customer service, play guide, scenic area information, panoramic VR, online mall, epidemic prevention and control, cloud travel and other sections.

2. Database system

Service content: A collection of some data information including resource database, visitor database, photo database, video database and cloud database.

3. Intelligent management system of scenic spots

(1) Improvement of hardware intelligence: scenic spot access control and security system, scenic spot monitoring management system, electronic patrol system, etc.

(2) Software management system: electronic ticketing management system design, equipment monitoring design, passenger traffic monitoring system design, staff management system design, environmental monitoring system design, etc.

4. Scenic area digital marketing system

Tourism public opinion monitoring and data analysis system design, online mall design, new media matrix construction and operation plan, marketing channel management system design, Cloud Streaming Services system design, etc.

5. Management and marketing systems such as scenic spot smart experience projects

720° panoramic virtual tour, virtual creative experience system, digital sand table, VR experience design, etc.

(4) Lighting beautification at night, software and hardware design for performing arts squares and multi-function halls

1. Night venues and related lighting beautification design: architectural lighting design, landscape lighting design, commercial lighting design, festival lighting design, etc.

2. Dance design of the Performing Arts Square: including lighting, sound, performance content, programs and other software and hardware planning and design.

3. Stage design for indoor performing arts activities such as multi-purpose halls and weddings: Multi-purpose halls, restaurants, forest catering, and gardening display areas will all become venues for weddings and special party building activities, requiring stage beauty and special decoration design.

(5) Situational and interactive play design

1. Situational design

On the basis of general landscape design, a large number of cultural and story scenes should be deepened to carry out situational design to form story-based and situational values; this includes the situational design of open-air places and the situational design of commercial districts; workshop districts should include: Shop signs, advertising plaques, wall paintings, situational sketches and other designs. Among them, some have become Internet celebrity sketches and become core attractions and highlights that can ignite traffic, including: Internet celebrity sculpture sketches, Internet celebrity seats, Internet celebrity bridges, Internet celebrity check-in points, etc.

2. Interactive amusement design

Interactive amusement projects are the guarantee of the playability of tourism projects and the key to secondary consumption income; large-scale interactive amusement projects can be designed or small interactive amusement projects can be designed. This design needs to be based on amusement facilities and equipment, combined with the culture of the project. and the environment to create strong stimulation and amusement. This is a special design content that cannot be replaced by the general equipment of the equipment manufacturer.