Green Wei Lead: On October 26, the 13th Rural Revitalization Lecture Hall, sponsored by the Rural Revitalization Working Committee of the China Quality Agricultural Products Development and Service Association and co-organized by the Green Wei Business School of the Green Wei Cultural Tourism Research Institute, opened. Second-level researcher at the Land Remediation Center of the Ministry of Natural Resources, director of the Key Laboratory of Agricultural Land Quality and Monitoring of the Ministry of Natural Resources, director of the Land Engineering Technology Innovation Center of the Ministry of Natural Resources, chief scientific communication expert in the field of land science of the China Association for Science and Technology, the Ministry of Natural Resources, and the China Land Society Dr. Yun Wenju, with the theme of "Rural Revitalization Strategy and Natural Resource Management and Land Space Governance in Rural Areas", focuses on the understanding of rural revitalization, the evaluation of rural revitalization, A typical model of rural revitalization and the paths and suggestions for rural revitalization describe in detail how rural revitalization can achieve multi-goal coordination and how to choose multiple models.

There is a nine-character policy for rural revitalization: "Strong agriculture, beautiful countryside, and rich farmers." Judging from the current reform and opening up of our country and the development of socialism with Chinese characteristics in the new era, this nine-character policy should be said to be completely achievable. If they are a little worried, Green Uyghur Cultural Tourism is worried that "strong agriculture" will have certain difficulties. From this point of view, rural revitalization must achieve all three, and also coordinate other goals to achieve synergy among multiple goals. Green Uyghur Cultural Tourism believes that there is still some pressure. So, how to achieve multi-goal collaboration? Secondly, my country has a vast territory and there are great differences in rural areas. Therefore, the model of rural revitalization is not a single model, so it should be a matter of how to choose multiple models.

Today, Green Uyghur Cultural Tourism will share two aspects: how to achieve multi-goal coordination in rural revitalization and how to choose multiple models.

At the Central Rural Work Conference in 2020, the leader mentioned: "Adhere to solving the 'three rural issues' as the top priority of the whole party's work, mobilize the power of the whole party and society to promote rural revitalization, promote high-quality and efficient agriculture, and rural livable. Suitable for work and rich farmers. The battle ahead of rural revitalization, that is, the battle of "poverty alleviation", was fought beautifully. Well, after poverty alleviation, the new goal is rural revitalization. After rural revitalization, there is another word called "common prosperity." If under the rural revitalization and new urbanization strategy, we can achieve the integration of urban and rural areas and move towards common prosperity, this "article" should be said to be more exciting.

At present, everyone has different views on rural areas. Based on the views just said by the Green Uyghur Cultural Tourism Tourism, it said that there is no problem in achieving "rural beauty" and "farmers rich". However, to achieve "strong agriculture", the Green Uyghur Cultural Tourism Tourism believes that there is a problem. The main concern is the modernization of small farmers. But for the Great Plains, if social services for agriculture can be provided well, the modernization of small farmers in the plains will not be a problem. Really speaking, it is a problem for small farmers in hilly and mountainous areas to achieve "modernization". But no matter what, rural revitalization is a big deal and we can look forward to. But it is still an arduous and arduous task. This is the Green Uyghur Cultural Brigade's understanding of the general situation

How to choose a rural revitalization strategy?

What Green Wei Cultural Tourism understands is that it is really necessary to do rural revitalization. When it makes "multi-goal and multi-model" choices, it is actually how to choose a local rural revitalization strategy. Well, one of the prerequisites for this strategy is to achieve "agricultural and rural modernization, urban-rural integrated development, and new urban-rural relations must be properly handled." Now, it is difficult to handle these "three articles" well. Judging from the understanding of Green Uyghur Cultural Tourism, the core business is divided into two parts: one is how to scientifically manage various elements of natural resources; the other is how to implement governance of various elements of land and space. If the two are combined, it will achieve the goal of optimal utilization of land space through the management of natural resources.

For the natural resources in rural areas, they are agricultural resources and rural culture. No matter which rural area you go to, it has natural, historical and cultural values. From the perspective of natural resources, these are all objects worth exploring. Although there are certain problems, the goal of coordination is achieved through mining, and the optimization and governance of land space are ultimately achieved. In other words, the level of "strong agriculture, beautiful countryside, and rich farmers" that can be supported by unit land space should be focused and done well.

So, how to tap rural natural resources?

First, we must find out clearly the scenarios and models of rural revitalization and development. Rural revitalization is specific to counties, towns or villages. What scenarios may occur for rural revitalization? What are your preferences? These preferences are deduced and analyzed.

Second, evaluate the multi-functionality of rural areas and clarify the development positioning, types, characteristics, current status, laws and trends of multi-goal collaboration.

Third, analyze the multi-functional connotation of rural areas, that is, the value of rural areas.

How to evaluate rural revitalization?

The evaluation of rural revitalization, Green Wei Cultural Tourism believes that it can be divided into the following aspects: At present, we mainly focus on production, life, ecology and culture. These four dimensions are the key to evaluating rural revitalization.

The first is rural production. If we don't pay attention to production, it will not work. If we only think that rural areas are agricultural production, it is not advisable. Therefore, rural areas must not only solve the problem of agricultural production, but also solve the problem of integration of primary, secondary and tertiary industries, and evaluate rural production. In the future, agricultural production for rural revitalization must be competitive production. Rather than living on subsidies or subsidies.

The second is rural life. If the living environment in rural areas is poor, it will not be attractive, but it will not be enough to become more urban than the city, so the evaluation of rural life must also be made.

The third is ecological measurement. It is also the key to the attractiveness of rural areas in terms of ecology.

The fourth is culture. If culture is to be evaluated, it must be attractive.

Typical model of rural revitalization

1. Professional model-a strategy of separating multiple functions and leading by single function

The single function-led model mainly drives overall improvement through one aspect. This model is currently a relatively common model. Japanese economists have proposed "one village, one product" or "one town, one product", and Green Uyghur Cultural Tourism is more in favor of it. Rural products need to be explored.

Production function-led development type: Modern agricultural production bases, efficient agricultural demonstration parks, etc. Applicable situations: Strong production functions, rich agricultural resources, and high development level; Revitalization path: Improve industrial policies, encourage various forms of employment and entrepreneurship, and tap Local advantageous resources and characteristic industries, optimize the industrial structure, improve investment and level in agricultural science and technology, strengthen the construction of service platforms, broaden online and offline sales channels, and extend the industrial chain.

2. Integration model-a strategy for multi-functional combination and collaboration

This model not only focuses on industries or products, but also other products or goals that are integrated with production, ecology, life, and culture.

Coordinated development of ecology-production functions: Coordinated development of production-living functions such as urban and rural green agricultural demonstration zones and high-efficiency ecological industrial zones: Coordinated development of life-cultural functions such as suburban agricultural demonstrations and livable communities: Coordinated development of life-cultural functions such as relocation of new communities-Comprehensive development of ecology-production-cultural functions such as community support for ecological agricultural farms: Comprehensive development of production-living-cultural functions such as three-dimensional ecological leisure agricultural tourist areas: Characteristic towns, ecological health care demonstration areas, folk experience bases and other ecology-production-life-culture multi-functional driving development

3. Diversified model-develop various new industries and new business formats based on cross-border allocation of agricultural and rural factors, organic integration of industries, and entrepreneurship and innovation drive

New business development based on crop multi-functions and creative agriculture: creative agricultural parks (activity/landscape/culture/concept/industrial integration), etc.

Revitalization path: On the one hand, it will promote new business formats such as facility agriculture, landscape agriculture, and urban agriculture, combine agricultural production with modern science and technology, cultural elements, etc., develop high value-added agricultural products, and promote the transformation of traditional agriculture into modern and efficient agriculture; on the other hand, improve the utilization efficiency of agricultural resources, realize "turning waste into treasure", protect the environment, and promote the transformation of modern agriculture into green and ecological directions.

Rural revitalization paths and suggestions

1. Accurately control agricultural efficiency and comprehensive level

The core of "strong agriculture" is agricultural efficiency.

Calculating agricultural efficiency: Taking into account production and ecology, it is required to obtain the maximum expected output with the minimum resource input and the lowest pollutant emission.

2. Reconstruct the rural pattern and promote multi-functional development

If rural areas are to be attractive, they must reshape the rural pattern. To have vitality in rural areas, we must reshape the rural pattern. Rural beauty is only one condition for rural vitality.

3. Focus on resources and environment to manifest and enhance ecological value

This is a question of the bottom line of the countryside. First of all, we must turn the countryside into "lucid waters and lush mountains". Without "lucid waters and lush mountains", there would be no "mountains of gold and silver".

4. Create functional cells and stimulate rural vitality

In the face of the future, when the Chinese nation is rejuvenated, the country is prosperous, and the people are happy, consider the layout of the countryside: the layout of production, the layout of life, the layout of natural historical and cultural heritage protection, etc. Thinking from this perspective, rural revitalization should have the concept of a "cell" or "unit".

Sponsored by the Rural Revitalization Working Committee of China Quality Agricultural Products Development and Service Association

Co-organized by Green Wei Business School of Green Wei Cultural Tourism Rural Revitalization Research Institute

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