From urban exploration to neighborhood culture, how does China's second Jiayueli hotel lead a new model of hotel life?
UP ChinaTravel
2024-07-18 14:12:59
0Times

When a hotel has enough intrinsic satisfaction, it should not only consider the needs of today's travelers, but also try to participate in the connection with the urban community in which it is located. I call this relationship a kind of [life sustenance between the hotel and the city].


Of Hangzhou ,and

For Hangzhou


In the past few years, Hangzhou's urban innovation spirit has gradually radiated from the Urban area to the surrounding Urban area. As the core area of Xiasha, Hangzhou, Jinsha Lake is striving to develop a good place worth living and developing in the core location of the region--A rare place to see during the city's expansion.


As Hilton's Lifestyle brand, Canopy focuses more on trend, art and design than other brands."Community Culture"In terms of communication, of course, when I say community here, I meanAdapt well to the surrounding living environment and have close social interactions(Please follow my personal opinion).


So the brand also defines its Slogan as"Positively Yours"。It is not just to explore the concept of the city, but to more accurately restore the small-scale life in the city by integrating into the life of the neighborhood. For example, Jiayueli, located in Jinsha Lake, will not delve deep into the history of the entire Greater Hangzhou, but will focus on the Xiasha culture where it is located, allowing me to feel a special Hangzhou.


Of Lifestyle ,and

For Lifestyle


As I mentioned, when a hotel is integrated into a "community culture", our impression of the hotel is not just a luxury hotel used to give people a sense of awe or impress, but more like a "living device" loyal to the design and architecture of the times--While attaching importance to community awareness and avant-garde design, provide urban areas with a friendly and reliable living gathering place.


thisUse hotels as the foundation of work and life, and respond to co-working and shared livingThis model does not seem to be the first case.


For example, the Ace Hotel is a good example of integrating local culture into community culture. For example, it will provide the lobby as a popular public space. In addition to hotel guests, it will also attract many people from surrounding communities to work here. Or get together.

@Ace Hotel London


Canopy also provides a friendly gathering place for visitors-a central space for travelers, business travelers, workers, artists and entrepreneurs to meet and work.

Canopy offers a free bicycle rental service, and exploring the surrounding community on a bicycle can be fun.


The world's first Hilton Jiayueree is located in Reykjavik, the capital of Iceland


I like the design of the second floor of the hotel very much. The hotel has simplified the traditional hotel layout (banquet hall, swimming pool, various restaurants) and replaced it with an entire public office area on the second floor. It also includes a gym. Both guests and surrounding "neighbors" can integrate into the community environment provided by the hotel.

For other functionalities, hotels wantExtend people's experience of Canopy into surrounding neighborhoods


Of Design ,and

For Design


The designer of the hotel is Wilson Associates interior architectural design company, a well-known luxury hotel architecture. Conrad Koh Samui and Four Seasons in Hong Kong are from WA, and the Armani Hotel in Burj Khalifa in Dubai is from his home.

Overlooking the picturesque Gulf of Thailand, Conrad Koh Samui Hotel is an exquisite building that organically combines Thailand's local culture and environment. Each villa comes with tropical hardwood floors, Tess and local art, creating an atmosphere of organic luxury.


Public space in the hotel lobbyBe very intimate on scale, naturally integrates each area closely together-the transition between front desk check-in, coffee bar, restaurant and office rest areas is naturally seamless.

The design of the crystal lights in the lobby is based on the local Hangzhou area"Golden Gui and Silver Gui"The petal element also corresponds to the identity of the guest Jin Gui (Jin Gui).


For only179 roomsWith its size, the hotel did not place the check-in area particularly obvious. Instead, it deliberately "hid" the front desk on the left side of the gate. The green plants at the front desk turned it into a "small garden", and the background board The wooden fence and light and dark lights create an impression of the tide of the Qiantang River, and the art display on both sides is also very gentle and decent.


You can walk past the front desk and flip the wooden fence with your hand, and the music you listen to will be made, which is taken from the design elements of the dulcimer.


There is a very designed staircase on the right side of the lobbyTwo river herons inlaid with golden osmanthusThis is also a manifestation of the local culture of Xiasha: more than 2000 years ago, Xiasha was still a tidal flat, and egrets inhabited and lived here.


You can see that many plant installations are planted in the lobby, which can be said to be rare in city hotels. This kind of interaction between buildings and plants contributes to a friendly reception atmosphere and constructs a benign public community.


The lobby bar is integrated into the lobby environment. I don't feel very crowded with this collection of architectural and design references, but it allows me to get closer to the hotel.

I foundAt least 4 pillows are placed on each sofa, creating a sense of comfort in home life.


The design of the first floor meets the public functional needs of the building, such as a reception center and restaurant. The office space facing the atrium is flexible, pillarless and full of sunshine. Through the glass curtain wall, you can overlook the scenery of Jinsha Lake.


As mentioned above, the office space on the second floor is an inspiring space that combines hotel facilities and adapts to various office forms and activities. This may be the hotel'sReshaping a new community-based lifestyle, tailor-made and ideal office space


But Wilson Associates doesn't just squeeze space to increase the comfort of the home, but obviously knows how toCreate a sense of breathing in the spaceFor example, the "crowded" lobby gives people a warm feeling of going home, while the front desk and spiral stairs on the left and right sides leave enough space to breathe.


I like the design of the seating area in the elevator lobby very much. This is the first time I have seen that every elevator room has enough space to set up a seating area, which makes me think this is a kind ofProperly control the "distance between relationships"performance.


Of Room ,and

For Room


The entire space of the guest room adopts black and white tones, which can provide a good basis for soft filling of the space. Canopy's unique brand color-bright orange runs through the entire design, jumping out of the elegant guest room corridor. Vitality and fashion.


A lot of attention is devoted to the layout aesthetics-stillDrawing inspiration from Hangzhou's local cultural elements, building a balance between material selection, composition and color, so that everything has a place.

Next to the TV background wall is a map of the surrounding area of the hotel, with randomly inserted bookmarks printed on it with surrounding attractions (you can take them down and take them home).

The umbrella in the room is very distinctive. The front is in the brand's logo color, and the back is printed with elements of golden cinnamon petals.


Canopy actually comes from the meaning of "canopy, canopy; canopy" in English. Corresponding to what the brand wants to conveyWhen you travel, I will turn off the coverbrand concept. The bed roof style of each Canopy hotel is different. This one is made of local wood. The design of hollow wood grain creates the ups and downs of the Qiantang River tide.

The bedding abandons the hotel's usual white color and uses linen gray to enhance the texture of the entire space. The Zone Activ Zone 5 sponge layer and Serta Body Temperature Balancing ® technology Yueyuan beds, and Serta brand mattresses that can adjust sleep temperature are also a selling point.


The dressing robe in the room was very comfortable and looked good when you wore it out for breakfast or work.

I prefer the design of the bathroom space. In addition to the separation of dry and wet, the dressing table is cleverly combined next to the washing area. Bath supplies areItalian niche personal care brand Acca Kappa, there is a very fresh white moss smell.


It can be said that "community culture" in my opinion is the foundation of this Canopy brand's innovative hotel concept: in addition to creating a city label to display culture, locals can also enter the community and culture, and then use exquisite brand building and design concepts to convey them. This combination of internal and external expression is the hotel concept conveyed by Canopy.

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