A record of the unveiling ceremony of Hantian Cultural Tourism Industry College and the Forum on the Integrated Development of Industry and Education in the Cultural Tourism Industry
UP ChinaTravel
2024-08-06 08:20:40
0Times

The integration of industry and education promotes the high-quality development of the cultural tourism industry. On April 22, the opening ceremony of Hantian Cultural Tourism Industry College and the Forum on the Integrated Development of Industry and Education in the Cultural Tourism Industry were held at Nanjing Hantian Qiyunshanfang Hotel. This is an important achievement of the joint construction between schools and enterprises of Nanjing City Cultural Tourism Vocational Group, two member units-Jinling Institute of Science and Technology and Jiangsu Hantian Tourism Industry Investment Group. Based on this cooperation and co-construction and with the goal of serving the high-quality development of the local cultural tourism industry, the two sides will work together and cooperate in depth in many fields such as talent training, industry exchanges, and social services. Representatives from relevant units such as the Provincial Department of Culture and Tourism, the Municipal Education Bureau, and the Municipal Bureau of Culture and Tourism attended the event.

Deepening the integration of industry and education and promoting the organic connection between the education chain, talent chain, the industrial chain, and the innovation chain are urgent requirements to promote the structural reform of the human resources supply side. During the 14th period, my country's cultural tourism industry will usher in tremendous changes and opportunities. Under the development trend of cultural tourism facing integrated development, promoting high-quality development with high-quality tourism, and building digital China and digital cultural tourism, the Academy of Gold Sciences and Hantian have gathered the strength of colleges and society. It is time to build an industry-education alliance platform for the cultural and tourism industry.

Jinling Institute of Technology is a full-time general undergraduate college focusing on cultivating high-quality applied talents. It is a strategic research unit for the reform pilot strategy of the University of Applied Science and Technology of the Ministry of Education, a founding unit of the China University of Applied Technology (College) Alliance, and an application in the Yangtze River Delta Region. Chairman unit of the Undergraduate University Alliance. The school offers 63 undergraduate majors covering seven major disciplines including engineering. It currently has more than 20,000 full-time undergraduate students and jointly trained master's students, and 127 teachers with high professional titles, including 1 dual-appointed academician. Four academicians at home and abroad are honorary professors of the school. At present, the school is based on the new development stage, implements new development concepts, and builds a new development pattern. It closely focuses on the theme of "focusing on emerging characteristics, focusing on entrepreneurship and development", closely adheres to the "two promotions" goal (promotion to master's units and promotion to universities), and vigorously implements the "Nanking Strategy and Networking Strategy", and strives to improve the quality and efficiency of building a first-class and high-level emerging applied university in Jiangsu as soon as possible.

The College of Humanities is a large-scale second-level college in humanities and social sciences at Jinling Institute of Technology. The history of tourism management majors dates back to 1993. After years of development, it has become a first-class undergraduate major construction site in Jiangsu universities, and has the "Excellent Teaching Team" of the Qinglan Project of Jiangsu universities. It is now the vice chairman unit of Nanjing City Cultural Tourism Vocational Education Group and a member of Nanjing Think Tank Alliance. It has the Nanjing Historical and Cultural Resources Creativity and Tourism Development Research Center. Nanjing Intangible Cultural Heritage Research Base and other platforms. In recent years, certain achievements have been made in smart tourism, integration of culture and tourism, and development and management of tourism destinations.

Jiangsu Hantian Tourism Industry Investment Group Co., Ltd. is a wholly-owned subsidiary of Yadong Group engaged in cultural tourism industry operations. It is also an important strategic business segment for the Group's transformation, upgrading and development. Hantian Brand is committed to building a "China's high-end leisure and vacation national brand". Since 2010, taking Tianmu Lake Hantian Resort as the starting point and using the three-in-one development model of culture + vacation + health care, we have gradually built a three-dimensional operation matrix with diversified cultural and tourism experiences, and developed Maoshan Hantian Resort, Anji Hantian Resort, etc. A tourism complex. After eleven years of solid progress, Hantian has completed the strategic layout of the Yangtze River Delta. By the end of 2021, 17 hotels in 14 cultural and tourism destinations will be put into operation, realizing the transformation from single-store operation to groupization, branding and systematic operations.

After years of dedicated operation, the Hantian brand is well-known and has won unanimous praise from the government, industry and customers. Among them, Hantian Tourism Investment Group has been absorbed as the vice president of Jiangsu Province Catering Association, and Tianmu Lake Hantian Resort has been awarded the titles of Advanced Unit in the Tourism System of Jiangsu Province, Famous Chinese Catering Store, Top Ten Hot Spring Service Hotels in the Country, and the Most Profitable Single Hotel in China.

Jinling University of Science and Technology and Jiangsu Hantian Tourism Industry Investment Group cooperate around the joint construction of a high-level modern industrial college. Taking the joint construction of the "Hantian Cultural Tourism Industry College" as an opportunity, they give full play to their respective advantages and realize the realization of "school-enterprise cooperation" and "school-local cooperation" for the cultural tourism industry, further deepen the structural reform of talent training supply side in the cultural tourism industry, and promote the organic connection between the cultural tourism education chain, talent chain, industrial chain, and innovation chain. The two sides will carry out multi-form and multi-content cooperation around the three core tasks of talent training, industrial research and social services, with a view to continuously making new progress in promoting the high-quality development of the cultural and tourism industry.

Liu Yongbiao, President of Jinling Institute of Technology, delivered a welcome speech

Liu Chenggang, President of Yadong Construction and Development Group, delivered a speech

Kong Xiaohua, representative of Nanjing Cultural Tourism Vocational Education Group, delivered a speech

Jin Weidong, Secretary of the Party Committee and Director of Nanjing City Culture and Tourism Bureau, delivered a speech

President Liu Yongbiao and Chairman Nie Zhumei unveiled the Hantian Cultural Tourism Industry College

Jinke Academy awarded Hantian Resort a teaching hotel plaque

Leaders and guests attending the unveiling ceremony of Hantian Cultural Tourism Industry College and the Cultural Tourism Industry Industry Integration Development Forum


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