the 20229months1Japan, Shanghai, China-- InterContinental Hotels Group's high-end hotel brand voco joins handsbrandSustainability Experience Officer、producerandhostAya(Liu Hanya)MS., debuted at its newly opened Voco Hotel in Nanjing Garden Expo Park, and started an interesting and environmentally friendly journey with guests. Since its establishment, the voco brand has integrated green, energy-saving, low-carbon and environmentally friendly life attitudes into travel, has always practiced green and environmentally friendly travel methods, and has called on more guests to participate in it to create a fun and sustainable journey.
Ms. Aya, voco Sustainability Experience Officer, Producer and Host, at the Voco Hotel in Nanjing Garden Expo Park
Ms. Hu Yingchun, Chief Marketing Officer of Intercontinental Hotels Groupsaid: "As the world's leading hotel group, InterContinental Hotels Group regards sustainable development as its own responsibility. Since launching the" Tomorrow State "program in 2021, it has actively advocated" responsible travel "and launched a series of green development initiatives. Its voco brand starts from the details and advocates a sustainable living attitude with diverse and interesting experiences. This time, we are very pleased to invite Ms. Aya to become the brand's sustainability experience officer. She is committed to promoting sustainable lifestyles and is like-minded with the voco brand; we also look forward to creating an unforgettable journey for more travelers who are eager to travel green."
vocoBrand Sustainability Experience OfficerAyaMS.He also shared his many environmental habits and concepts at the event site: "I am very happy to be able to cooperate with the voco brand this time to combine interesting and meaningful things and jointly call for sustainable development. It not only meets the travel needs of contemporary people, but also guides everyone to develop green and environmentally friendly living habits during the journey. At the same time, I also hope that everyone can start from the small things in life, such as the low-plastic habit of carrying eco-friendly cups and shopping bags with you, the hotel that uses environmentally friendly large bottles of toiletries when traveling, etc., to protect the world and the natural environment, and make it green. Lifestyle has become a new fashion."
Ms. Aya, the sustainable development experience officer of the voco brand, shared her many environmental habits and concepts at the event
Green journey, starting from the details
The voco brand insists on starting from the details and using practical actions to promote a sustainable living attitude. In order to reduce the harm caused by plastic products to the environment, hotel room bedding is made from 100% recyclable plastic bottles through unique spinning and blowing methods. Use large bottles of bathroom products to reduce plastic waste, and use degradable takeaway coffee cups to replace traditional cups to further reduce the impact on the environment. In addition, the pressurized shower used in the bathroom ensures a high-quality bathing experience for guests, while also reducing water consumption and reducing hot water energy consumption. The "green ingredients" in toiletries are derived from sustainable or renewable plant-based raw materials, and their extraction will not have a negative impact on the ecosystem.
Fun rebirth, cross-border creating an environmentally friendly journey
Adhering to its interesting brand gene, voco encourages guests to actively embrace environmentally friendly life with fashionable methods such as art works and decorations. Many brand derivatives designed by voco are very popular among hotel guests. Environmentally friendly bags, fashionable pillows, sleep goggles, key chains and mugs themed by the brand mascots of finches, flamingos and owls are full of creativity. Voco also held a series of cross-border artistic cooperation and environmental creative activities with the theme of "Rebirth of Fun", joining hands with artists to create new works of art using waste objects that can be seen everywhere in life, inviting guests to experience hands-on fun while further understanding green lifestyle.
Voco Hotel Nanjing Garden Expo Park
Located in Jiangsu Garden Expo Park, a tourist resort of "Beautiful Jiangsu, Ecological Huigu", Nanjing Garden Expo Park Voco Hotel is the brand's sixth hotel in China and the first "newly built" voco hotel in Greater China. From the beginning of its design, the hotel has implemented the brand's concept of environmental protection and sustainable development. The blue finch in the hotel lobby not only represents the brand's "happy welcome" hospitality, but also always reminds guests of the importance of environmental protection. It is made of recycled materials such as foam strips and wool of different colors, making it green and environmentally friendly. Low-carbon lifestyle has become a new fashion.
Art installation in hotel lobby blue finch
The voco brand is also constantly seeking partners who also advocate green lifestyles, so that the brand concept of "caring, reliable and interesting" can be integrated into all aspects of daily life. Recently, the voco brand has reached a cooperation with the "Love Recycling" platform that promotes resource recycling and leads industry transformation. Guests at the Voco Hotel in Nanjing Garden Expo Park can easily use the recycling site set up in the hotel to recycle idle supplies and enjoy low-carbon emission reduction. Green life. The voco brand will also join hands with the fun "GO! "BUDDY Events" will cooperate to create interesting pet-themed activities for children. In addition, VOCO Hotel Nanjing Garden Expo Park is also a pet-friendly hotel, equipped with more than 50 pet rooms. Guests traveling with their loved pets can enjoy the pet products and snacks carefully arranged by the hotel.
Since the opening of the first voco hotel in Greater China in 2020, the brand has developed rapidly and has won recognition from owners and guests with its flexible and diverse project cooperation models and sustainable development concepts. As of now, the voco brand has 6 open hotels in China, creating a trustworthy and unique living space for guests in Hangzhou, Nanjing, Wuhan and Xi'an with interesting and charming experiences. In the future, the voco brand will continue to respond to the sustainable development commitment of InterContinental Hotels Group's "Journey to Tomorrow" program, actively create "responsible travel", practice energy conservation, emission reduction and green environmental protection, and lead the public to pay attention to environmental protection., create a fun place to stay.
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