Reshaping classic landmark Regent Hotel Hong Kong is rejuvenated and returned

2023years2months27on, Shanghai, China --Recently, Regent Hotels and Resorts, a luxury brand owned by InterContinental Hotels Group, announced that it will continue to write its legend with a new image. This is also a major move after the brand's visual image has been revitalized and reshaped. As the world's top luxury hotel brand with its development base in Asia, the Regent brand uses its innovative concept of pioneering innovation, amazing scenery, and excellent and appropriate guest service to create an all-around experience for visiting travelers. In addition, as a classic landmark along the Victoria Harbour coast, the Regent Hotel Hong Kong has also been re-unveiled. The hotel inherits unforgettable experiences of the past decades and opens a new chapter after magnificent transformation.

Regent Hotels and Resorts set sail with a new image

With its in-depth insight into modern luxury consumer groups, Regent Hotels has become the leading vane in the luxury hotel market with its innate low-key luxury gene since its inception. It not only pioneered many luxury travel such as planning five-piece sanitary equipment in hotel rooms and building all-resort village-style hotels, but its unique oriental charm and Western charm also make guests linger. Since taking over Regent Hotels and Resorts in 2018, InterContinental Hotels Group has regarded it as a shining pearl. In 2020, it launched a rebranding plan, inviting many leading opinion leaders in the fashion and luxury fields to join the rebranding advisory team to redefine contemporary luxury, open a new chapter in the luxury hotel experience, and showcase the unique Regent mark.

design iconopenmagnificentBeautiful chapter

The Regent brand is committed to creating a "beauty of contrast" that combines different elements and demonstrates the Regent style with its unique architectural style and design elements. The timeless and elegant design concept makes every carefully selected material carry quiet and elegant classic elements. The abundant and smooth creative new ideas and unique artistic details are renewed over time, with completely different design levels, interpreting unforgettable details that you feel deeply admired.

Regent brand iconic design

This gorgeous return,Chongqing Regent HotelIt is the first to complete brand renewal, combining sharp and simple modern temperament with delicate and beautiful classic charm, and creating a vacation oasis in the city with a new visual image. As one of the most iconic designs of RegentPrivate enjoymentThe concept is fully integrated and distributed inside and outside the hotel; the spatial layout adopts the unique courtyard concept of Chinese architecture to create a fascinating sense of hierarchy, and adopts the local characteristics of Chongqing's "mountains","city","river" and other scenery with exquisite design., the artistic form is integrated into the space to enjoy a private and comfortable and respectful experience. At the same time, it gathers the essence of local culture, restores the culture of docks, hot pot and ladders with copper art screens. There are also mountain climbing art works that interpret Chongqing's unique mountain city characteristics. Extraordinary artistic decorations are placed in the central area of the hotel, bringing guests everywhere. A wonderful and unforgettable living experience.

Chongqing Regent Hotel

At the same time, as the first hotel opened by InterContinental Hotels Group after acquiring the Regent brand,Regent Hotel Pudong ShanghaiRenovation has also been completed, presenting an amazing new look.picturesque scenery，This is also an important part of the Regent Renovation experience. The naked-eye 3D video content in the lobby "Music of Civilization" was carefully created by contemporary artist Mr. Zhang Lin. The sea of blue words is transformed from the peeled wall, interpreting the process of human civilization, and just the right way to lead guests to experience the charming scenery full of artistic atmosphere., feel the natural interest like flowing water and flowing water; and in the comfortable private area, the ingenious and humane design creates a beautifulChange at your heartThe comfortable space allows guests to live here comfortably.

Regent Hotel Pudong Shanghai

In addition, each Regent hotel is inspired by images or well-established mascots, blending tranquil colors with specially customized patterns to create complex and beautiful illustrations, which are used in a series of customer-needed supplies, and the brand's extraordinary unique temperament leads guests to experience the blend of classics and modernity in all aspects, adding interest.

meticulous and considerateluxurycustomizedliving inexperience

The Regent brand, which is well versed in luxury, relies on decades of deep understanding of guests, supported by a professional service team and strong customer service system and platform, provides comfortable and appropriate customized hospitality to bring luxury experiences that exceed expectations. Regent not only integrates its brand imprint into the different themes of each hotel, but it is proud toJingxi courtesyCustomized and exquisite services create a relaxed and luxurious experience for guests. For example, guests 'laundry cleaning and ironing services are free of additional charges in the hotel to ensure that guests can enjoy calm, smooth and comprehensive services.

Jingxi courtesy

In addition, the newly setRegentexperience consultantIt not only continues the service level that the Regent brand is proud of, but also serves as a contact window between guests and their personal assistants and the hotel, striving to meet various preferences and customized arrangements such as early check-in and luggage placement, with considerate and meticulous care. The move presents guests with a touching and pampering time.

meticulous and considerate Regent experience consultant

forth the newImmersive creationFeast

The Regent brand has always attached importance to cross-field cooperation and is committed to creating a feast that combines flavor and taste for guests. This time, it is a new and ingenious launchgourmet laboratory, is also a most eye-catching innovative move. Inspired by art, performance, music, design and fashion inspiration, the chef team brought together emerging stars and well-known chefs will transcend the single category of food and provide guests with dining experience in the form of flash flashes and interactive immersion. Give more modernity and freshness. The first stop of the Global Food Laboratory has kicked off in Singapore. Executive Chef Bruno Anon and Chef Andy Huynh from the Regent Hotel in Phu Quoc Island teamed up with Spanish visual artist Mark Rios to combine multi-dimensional artistic elements to present a unique multi-sensory immersive dinner.

Regent Brand Innovation-Food Lab

Legendary rebirthReshaping classic luxury landmarks

The long-awaited InterContinental Hong Kong has undergone a comprehensive renovation project and is about to shine in Hong Kong with a new look of the Regent Hong Kong Hotel, recreating the luxury experience in the city. Lu Zhirong, a well-known and far-sighted architect and designer, is responsible for this renewal design, integrating its unique craftsmanship aesthetics and low-key and elegant design and stimulating innovative ideas. In the beautiful and wide sea view, the open layout space design re-imagines the bathing experience in the guest rooms as an art model and presents the picturesque and moving scenery of Victoria Harbour. At the same time, art with historical value will be integrated into the new hotel design. While showing the alternation of the old and the new, it will pay attention to the mutual integration of design aesthetics and practicality, allowing guests to relax and relax in their carefully designed architectural design. Enjoy harmonious and seamless moments of joy and low-key luxury private secrets. In addition, inspired by the "Feast of Delicious Cuisine", the hotel connects four iconic restaurants including Regent House, The Steak House, Harborside Restaurant and Lobby Lounge to present guests with an immersive dining experience that transcends the food itself. From now on, guests can book rooms after March this year through the IHG One Rewards app and Weixin Mini Programs.

Regent Hotel Hong Kong

Currently, Regent Hotels has eight open hotels around the world, including popular destinations such as Chongqing, Shanghai, Fuguo Island, and Heishan Port. The second Regent hotel in Shanghai, the Seagull Regent Hotel Shanghai, will be renovated this year to create an excellent travel experience for guests; the Regent Hotel Canggu Bali will become a haven for travelers this year with its flagship landmark. In addition, the Regent Hotel Carlton Cannes, which took two years of careful renovation, will also open a new year in the spring, becoming the heavyweight flagship hotel of Regent Hotels in Europe, further consolidating the brand's development strategy of steadily expanding globally and providing global leisure and business travelers reproduce a luxury model.

Shanghai Seagull Regent Hotel Carlton Regent Hotel Cannes

In the future, Regent will continue to expand its brand territory, continue its close connection with guests from around the world, reshape luxury models in major gateway cities and resorts around the world such as Kuala Lumpur, Jakarta, Kyoto, and Sanya, and lead guests to launch a smooth and smooth Regent luxury journey.