Marriott International Group launches 2021 Marriott Greater China Tour in Five Cities
UP ChinaTravel
2024-07-13 21:49:24
0Times


From left to right: 2021 Marriott Greater China Tour Beijing Station and Shanghai Station

[Shanghai, China, October 15, 2021] Marriott International Group recently launched the 2021 Marriott Greater China Tour Exhibition. More than 230 hotels and more than 770 hotel colleagues from 56 cities in Greater China participated. The tour will cover Beijing, Shanghai, Hangzhou, Guangzhou, and Shenzhen are five major exhibition and business travel destinations. Through the exhibition tour, Marriott International Group is committed to promoting its extensive layout in major cities and destinations in China to conference planners, showcasing its unique and outstanding hotel brands, providing personalized one-stop conference event solutions and more inspiration for conference events, and also providing guests with more choices for their business travel.

At present, Marriott International Group operates more than 400 hotels in Greater China with a refined strategy of 'brand + destination', distributed in more than 100 cities, spanning 24 hotel brands, actively deploying in different market segments, actively Adapt and guide the upgrading and changes of China's travel market, and provide guests with more choices for business travel, leisure and conference activities with a diversified brand camp and broad hotel layout.

Actively deploy and open up all possibilities

In 2021, Marriott International Group will actively expand its hotel layout in Greater China, opening 39 new hotels, including the exquisite and elegant St. Regis Hotel, the fully revitalized JW Marriott Hotel, the fashionable and avant-garde W Hotel, and the completely unparalleled Autograph Collection, inspired Marriott Hotel, refreshed and upgraded Sheraton Hotel, healthy and vibrant Westin Hotel, and trendy and young Moxy Hotel. Marriott Group gives full play to its respective brand advantages to enter more destinations, leads guests to explore destinations with a more forward-looking perspective, writes unique travel stories, and meets the needs of different customer groups for meetings and events.

Renewing design wonderful experience

Mianyang, an emerging leisure destination, welcomes the unveiling of Mianyang's first Sheraton Hotel. The new hotel is the first hotel in the Asia-Pacific region to fully demonstrate the Sheraton brand renewal design concept. Located in the core of Xianhai Water Conservancy Scenic Area in Mianyang City, it combines multiple elements of Sheraton brand renewal such as Community Table, The Studios and The Booths, allowing guests to immerse themselves in a vibrant atmosphere, promote communication or enjoy a moment of solitude. The brand's iconic Sheraton More by Sheraton Coffee Bar provides an innovative dining experience that integrates the three functions of a bar, cafe and market, providing guests with a smooth transition from day to night. With a total of 1,200 square meters of banquet and conference space, it is ideal for hosting large-scale events such as large-scale conferences, romantic weddings and social gatherings; As the debut of the Courtyard brand in Luoyang, Henan Province, the opening of the Courtyard Luoyang Hotel marks the further expansion of the group's layout in central China. The hotel is located in the commercial and cultural center of Luoyang City. Convenient transportation, complete facilities and flexible space provide conference planners with a new stage to play in Luoyang, one of China's four ancient capitals. Participants can also easily explore world cultural heritage such as Longmen Grottoes and Baima Temple.

Luxurious personality creates extraordinary

Based on the youthful characteristics of China's consumer industry, the company also deepens the luxury hotel category in tourist destinations and creates an extraordinary and outstanding conference experience with personalized brand propositions. As the group's first luxury hotel in Qingdao, the St. Regis Qingdao Hotel presents exquisite and elegant luxury style to the city's celebrities in the city's premier place with clever design and iconic ceremonies with the brand's long-standing reputation. The St. Regis Qingdao is located on the 58th to 78th floors of the 369-meter-high Qingdao Guoxin Haitian Center, adjacent to the blue Fushan Bay, with a total of more than 2,000 square meters of activity space. Provide elegant event venues and professional equipment support for celebrations or business meetings; the W Hotel Changsha, which was unveiled in Star City Changsha in September, creates a bold and innovative "Star Sand Universe" for this passionate city, full of futuristic and unique scenes will inspire event planners to be creative. The hotel provides the brand's signature on-the-go/on-demand service to help planners realize all their whimsy.

Different styles, one experience

The dual-brand hotel project portfolio is not only an extension of Marriott International Group's layout, but also highlights the group's advantages. Through the same location and two unique lifestyle experiences, event planners are provided with more diverse and flexible creative options and experience meeting services from different brands. The opening of Beijing Yanqing Marriott Hotel and Beijing Yanqing Yuansu Hotel is a further expansion of the group's brand layout in Beijing and North China. As a leisure destination in the suburbs of Beijing and one of the main competition areas of the 2022 Beijing Winter Olympics, Yanqing is bound to become one of the popular business and conference destinations in Beijing with the continuous improvement of surrounding supporting facilities. Marriott Hotel and Yuansu Hotel will also inspire inspiration respectively. Careful and authentic services and a green, ecological and environmentally friendly healthy living experience provide guests with unique services and personalized experiences; As for the Westin Nanjing Hot Spring Resort and Nanjing Junmao Hotel, which are located at the core of Nanjing Garden Expo Park, the new leisure landmarks in the suburbs of Nanjing, Autograph Select is an important layout of the company in Nanjing, the core city of the Yangtze River Delta. It presents guests with the Westin Hotels and resorts 'all-round healthy living concept, as well as the unique and authentic travel experience inspired by local elements promoted by Autograph Select brands. In addition, at Nanjing Sifang Hotel, Autograph Select also adheres to Zur's different design concepts, bringing an artistic atmosphere to the participants in the Sifang Art Lake District at the foot of Laoshan National Forest Park on the northwest side of Nanjing's Foshou Lake. Event experience. The opening of the three hotels provides event planners with a wealth of venue options and opens a new chapter in Nanjing's hotel industry, demonstrating Marriott International Group's determination to continue to deepen its layout in the Yangtze River Delta region.

Young and energetic, innovative and creative

Different from traditional conference activities, Marriott International Group's fashion brand Moxy Hotel is launched for "millennial" consumers. It adheres to the concept of "breaking the rules" and the spirit of "non-stop having fun" to provide guests with a young mentality. Tailor-made and interesting stay experience. Moxy Hotel Shanghai Hongqiao Business District and Moxy Hotel Shenzhen North Railway Station have made wonderful appearances in Shanghai and Shenzhen respectively. Both hotels are located in the city's transportation hub. With technology-rich rooms, lively and interesting exclusive social areas and considerate services, they create a vibrant new social place, which is believed to inject new vitality into local business travel and conference activities. and creativity.

Explore more and discover the unknown

While expanding the territory of Greater China, Marriott International Group knows that a unique destination experience will increase the added value of conference activities. The Group makes full use of its own brand matrix and years of operating experience in the Chinese market to keep up with market trends, respond to national development strategies, deeply explore the uniqueness of different destinations, and provide conference planners with a unique meeting and event experience.

new pattern of opening

The vibrant Guangdong-Hong Kong-Macao Greater Bay Area is one of the regions with rapid economic development in the country. With the support of national policies, it continues to develop into a high-quality living area suitable for living, business and tourism. The booming economy has always made it a business trip and event. A popular choice for meetings. Marriott International's hotels in the Greater Bay Area also provide extraordinary hospitality to help event planners create refreshingly high-quality events here. With 200 square meters of outdoor space on the fifth floor of the outdoor garden and pool, the JW Marriott Hotel Shenzhen Qianhai Overseas Chinese Town is an ideal place for event planners to hold small, high-end and exquisite events. The outdoor lawn of the JW Marriott Hotel Macau is also a good choice for holding various static activities. In an open environment, you can experience the freedom and comfort of being united with your body and mind. It is combined with special nourishing juice and "cold brewed tea" to fully rejuvenate your senses. experience.

The national tide is at the right time

The rise of the national trend has made destinations with profound historical heritage favored by a wider range of consumer groups. Qufu, Shandong Province, is famous for its hometown of Confucius. Its unique elegant charm makes people feel that thousands of years have flowed here. The JW Marriott Hotel Luneng in Qufu, located in the center of the ancient city of the Ming Dynasty, is just across the wall from the Confucian Temple. The Chinese classical architectural style complements the surrounding environment. Complementing each other, advanced and complete conference facilities and branded one-stop concierge services can help conference planners further enhance the conference experience and start an extraordinary conference journey.

The niche is also wonderful

The niche destination with distinctive characteristics is an ideal stage for event planners to use their creativity. Combined with the unique style of the destination and the unique experience that is different from daily life, it provides participants with a steady stream of creative inspiration. Located in the core of the Hot Spring Resort in Gasa Tourism Town, Xishuangbanna, the Sheraton Yuntou Hotel in Xishuangbanna has a typical traditional Tai-Thai style architecture that gives the hotel a strong ethnic style, from a semi-open executive lounge to more than 2,478 square meters. The flexible conference space can accommodate meetings and activities of all sizes or types; in the beautiful and charming Yinchuan, the desert scenery and the charm of the water town collide and blend here, forming a unique frontier fortress scenery. The JW Marriott Hotel Yinchuan, located in the center of the city, has convenient transportation. The 1,400-square-meter JW Grand Ballroom is also equipped with a 90-square-meter high-definition LED screen. The stunning image effects will allow the conference organizers to closely capture the attention of the participants. In addition, the rich outdoor expansion options will also add an exotic style to the gathering.

Understand trends and respond quickly to market needs

As an industry leader, Marriott International has in-depth insight into customer needs based on the forefront of the industry and responds flexibly and quickly to market needs. From strict health and safety guidelines to unique venues, coffee breaks and wonderful destination experiences, we continue to provide services and products that meet customer needs. The Group also actively listens to customer feedback, communicates in depth with industry experts and event parties, always keeps abreast of market trends for business travel and conference activities, combines the Group's advantages of multiple brands and wide layout, conforms to market trends under the new normal, and continuously upgrades conference services. content:

Strict hygiene and cleaning standards: Marriott International Group always prioritizes the safety and health of participants and conference organizers, formulates and strictly implements high-standard hygiene and cleaning processes, and creates a worry-free meeting environment.

Online/virtual hybrid meetings: In response to changes in conference formats, the Group's hotels help conference organizers create hybrid meetings that combine the advantages of on-site interaction with the convenience of digital applications, breaking down the geographical and number of people, and allowing offline and cloud meetings to be efficiently linked.

Wellness elements: Marriott International has a deep understanding of the importance today's consumers attach to health, and actively integrates more wellness elements into the field of conference activities, from natural outdoor venues, body-building activities to balanced nutritional catering arrangements, providing participants with points for their health.

Promote environmentally friendly and sustainable meeting activities: The improvement of environmental protection concepts has led more and more meeting planners and participants to consider the impact of activities on the environment. Green and environmentally friendly meeting activities can not only reflect corporate social responsibility, but also provide participants with The right time to convey company values. Marriott International Group also follows environmental regulations such as the "Reduce Consumption of Single-Use Items" and the "Plastic Restriction Order" to promote its hotels to stop using disposable plastic straws and replace small bottles of disposable shower products with refilling soap dispensers.

Hao does not hesitate to gather at this moment

In order to help conference organizers plan exciting meetings and events and create more unforgettable travel experiences for participants, Marriott International Group's award-winning travel plan-Marriott Travel Home has also launched the "Don't hesitate to Meet Now" event. From now until December 31, 2021, at Marriott Travel Home? Participating hotels and resorts can enjoy the following benefits when booking qualifying meetings or events held no later than August 31, 2022 (Greater China) or December 31, 2022 (Other Asia-Pacific regions).

For every 10 people, 1 person is free

double points

Get one free night for every 15 paid room nights

Unlock wonderful benefits and enjoy flexible terms. Marriott Travelers looks forward to working together with conference organizers to create wonderful conference event moments and open up all kinds of wonderful possibilities for conference activities.

About Marriott International Group

Marriott International (NASDAQ: MAR) Group is headquartered in Bethesda, Maryland, USA, and has more than 7,800 hotels in 138 countries and regions, including directly operated hotels, franchised hotels and authorized timeshare hotels, and owns 30 hotel brands. Marriott International operates the award-winning travel program Marriott Bonvoy.

About Marriott Travel Home

As a well-known travel program owned by Marriott International Group, Marriott Travel Home includes extraordinary hotel brands, presenting members with a large lineup of luxury hotels, selected short-term rentals from the Homes Villas by Marriott International, Marriott Travel Home boutiques, and exciting and unlimited experiences.


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