Speaking of the ancient capital of Xi'an

More people like its old name "Chang 'an"

The glory of Zhou, Qin, Han and Tang dynasties once bloomed here

The legacy of ancient charm, brick by brick

Its body is filled with the inheritance of Chinese culture

The dynasty is gone, but the ancient city is still there

Rosefinch, noon, Weiyang...

Shuttling through these ancient road signs among the tall buildings

Based on the profound historical and cultural heritage of the ancient capital of the thirteen dynasties

Xi'an continues to exude a new atmosphere of youth, leap, fashion and openness

This is ancient Chang 'an

This is New Xi'an

It's ancient and fashionable

This city has never lacked shining business cards and dazzling aura

Bell and Drum Tower, Terracotta Warriors, Daming Palace, Huaqing Pool

The capital of hard technology and the city of Internet celebrities

……

Today, under the opportunity of the Belt and Road Initiative,

World vision, international standards, Xi'an characteristics

Created by Shaanxi Travel Group and Nederun Global Entertainment Company on Broadway in the United States

The first original musical "The Sound of the Silk Road" with the theme of "Silk Road"

Will add another new business card to Xi'an

In recent years, my country's musical market has developed vigorously

But this is mainly due to "Cats","West Side Story","Rock Mozart" and so on

Original Western musicals came one after another

Moreover, not all musicals can become popular in China

Many works with good reputation at the overseas box office

After being introduced to China, he suffered from box office failure

the reason

There is a gap in values

Lack of cultural memory and emotional resonance

Many of the audience in the play couldn't accept it

As some commentators have said,

There are many good texts and good music for musicals introduced overseas

But I always feel like I have a little less resonance

If you tell the stories of people around you

Express Chinese emotions

I believe that such musicals can bring more emotion to Chinese audiences

Because it has Chinese genes, Chinese style, and conforms to Chinese aesthetics

"The Sound of the Silk Road" is such a musical that tells the story of China

It's themed about the Silk Road

Broadway way

Telling the story of the Han Dynasty

A Chinese boy growing up in the West

By coincidence, he traveled back to Chang 'an in the Han Dynasty 2000 years ago

Involved in events that could change history

Through a series of interesting, loving, thrilling stories

Show the cultural history, market conditions, customs and customs of various ethnic groups on the Silk Road

Highlight Chang 'an's important historical position on the Silk Road

Through personal growth

Witness the changes of the times

Sing the dialogue between the Silk Road and time and space

Interpret the resonance of culture and culture

"The Voice of Silk Road" brings together top creative teams from home and abroad

With the first domestic model of "tourism performing arts + musical drama"

Send friendship, joy and prosperity to the world

Won the nomination of "Top Ten Innovative Projects for Integrated Development of Culture and Tourism in 2020"

The musical will be released on July 23

Officially performed at the Shaanxi Grand Theater

This fusion of Chinese and Western, ancient and modern

The fusion of Chinese drama and Western music

Original musical stage masterpieces will be available to the international market

Tell the world the story of the Silk Road and the story of China

Opening a new chapter for Chinese performing arts to move towards the world and Chinese culture to "go global"