As people's requirements for interactivity and participation during travel continue to increase, the development of tourism performing arts has also shifted from simple viewing at the beginning to immersive interaction. This viewing experience has also led to the explosive growth of immersive performances in recent years, becoming a new landmark standard in many tourist attractions. Although this is an imported product, it has been assimilated by us to create a tourism performance culture that is more suitable for our own scenic spots.
What is immersive performance? Immersive performance is a brand new Internet celebrity experience industry. It allows consumers to smoothly escape from reality and immerse themselves in performances or the surrounding environment through methods such as substitute senses, scenes, interactive narrative techniques, self-discovery, and social needs. This is no longer a single project implanted in the scenic spot. It is an immersion of tourism in the entire region. The entire scenic spot can be a complete space.
There is such a distinctive Republic Street in Bailucang, Xi'an. In fact, it is unique only because there is a performance on this street that is full of new ideas and eye-catching. Through the creation of the environmental atmosphere and the restoration of the performance atmosphere by the actors, the staff makes people walk into the neighborhood as if they are in the bustling Shanghai Beach of the Republic of China. The real scene that seems like a lifetime ago creates "another time and space" for the audience.
When you first enter the venue, this is the birthday dinner of Paramount's top brand Manli, but from the moment you enter the door, you may have participated in the plot. The actors can perform beside you and even have a conversation with you, and you and every step of interacting with the actors may affect the original storyline. There is no fixed stage for this performance. The purpose is to create a unique interactive session for the audience and allow the audience to gain differentiated and unique experiences. Tourists here can be tourists or actors in the game. Everything they do and every action they take can promote the development of the plot. Fully mobilize the audience's emotions and immerse themselves in the plot. Audiences of this performance are not afraid of not being able to buy front-row tickets and affecting their experience. They can even become a group performance to increase passengers 'stay time.
A good background can ferment a good storyline. In this themed neighborhood with the Anti-Japanese War as the background, this performance is well integrated. Moreover, this performance mode breaks the traditional form of actors performing unilaterally on stage and the audience watching it off-stage, and uses interaction to build bridges to shorten the distance between performers and tourists. This is not only a change to the traditional stage, but also a qualitative change to the art of theater, from which visitors can capture details that they have not paid attention to before. The most important thing about immersive performances is emotional immersion. Here, you can intuitively feel the joys and sorrows of the actors in the plot. It is no longer a simple cultural and tourism show, but may be a new business card for Bailucang.
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